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"The rules are simple: hand a Smirnoff Ice (the warmer/more disgusting the flavor, the better) to a friend (your "bro"), and he must get down on one knee and chug the malt beverage, regardless of location and situational appropriateness," culture blog The Awl explains. "HOWEVER. If said friend happens to have a Smirnoff Ice on his person, then the bro who initiated the battle has to chug BOTH Ices. This is known as an Ice Block."
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